October 29, 2012

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Get Kids Outdoors with Discover the Forest #CommunityEscapeChallenge @GOODmkr

Get Kids Outdoors with Discover the Forest - well if you are getting hammered by Sandy, I suggest you waiting a few days!

It’s good to get outdoors! Daily life can be stressful and it can be hard to break free from our busy routines to reconnect with nature and with our children. But there are many proven benefits for children who spend time in nature: research shows that children who play outside have lower stress levels and more active imaginations, become fitter and leaner and are more likely to become environmentally conscious in the future. DiscoverTheForest.org, a PSA campaign developed by the U.S. Forest Service and the Ad Council, helps families experience nature and offers ideas for where to go and what to do, which makes it easier to grab your kids and start exploring.

About “Discover the Forest's Get Your Community Outdoors!” Challenge on GOOD Maker:
  • Challenge Brainstorming Tips:
    • What would you tell or show someone to convince them to spend more time with their family outdoors?
    • How could you get them there?
    • How could you explain all of the benefits?
    • Think about your favorite way to enjoy the wilderness and what makes that so great.
    • Now, put your thoughts in words, photographs or video between now and November 13 before the online voting begins.
  • Challenge Details:
    • Submit an Idea from October 16, 2012 to November 13, 2012 (noon, PT).
    • Include a photo or video that represents your idea. Photos should be in JPG, PNG, or GIF format, at least 570 × 345 pixels and no larger than 10MB. To include a video, use a YouTube URL.  
    • Write at least 3-5 sentences that explain how you would inspire your community to escape and enjoy nature.
    • Only US-based organizations and individuals are eligible to apply.  Applicants must be 13 years of age or older.
    • Full Contest Rules: (discovertheforest.maker.good.is)
    • Ideas will be posted for public voting November 14 - November 30, 2012.
    • Rally your colleagues and friends to vote for your entry.
    • One Grand Prize Winner will receive $1,000 to activate their idea during the months of Dec. 1, 2012-December 2013.
 About the Ad Council (http://www.adcouncil.org/):
The Ad Council is a private, non-profit organization with a rich history of marshaling volunteer talent from the advertising and media industries to deliver critical messages to the American public. Having produced literally thousands of public service advertising campaigns addressing the most pressing social issues of the day, the Ad Council has affected, and continues to effect, tremendous positive change by raising awareness, inspiring action and saving lives. To learn more about the Ad Council and its campaigns, visit www.adcouncil.org, like us on Facebook, follow us on Twitter or view our PSAs on YouTube.


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