December 2, 2014

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General Mills and Mega Bloks have teamed up + a great giveaway!

General Mills and Mega Bloks are teaming up to offer exclusive customizable cars and build-it-yourself Mega Jump in specially marked boxes of General Mills.  Each participating brand of General Mills cereals including, Honey Nut Cheerios, Reese’s Puffs, Cocoa Puffs, Lucky Charms, Golden Grahams and Cinnamon Toast Crunch, offers a free Mega Bloks car with a set of Hello Kitty and Power Rangers stickers and instructions to cut out a pattern to construct a cardboard jump from the cereal box.

This is the first time General Mills has offered a free toy car that can be customized for boys and girls; it was created to help promote fine motor skills and construction play patterns for children, the offer leverages hot properties adults love too, like Hello Kitty and Power Rangers. In fact, Hello Kitty is celebrating her 40th anniversary later this month, and Power Rangers is an iconic brand that’s experiencing great growth at retail.

Each box will also feature instructions to make a Mega Jump out of the cereal box by cutting out a pattern to construct a cardboard ramp. 

To bring the family fun to live, General Mills partnered with Maker Dad – Mark Frauenfelder – to rev up the breakfast table with a Rube Goldberg style contraption seen in this video made entirely of General Mills Mega Bloks cereal boxes. http://bit.ly/Fandamonium



I grew up anxiously awaiting to find the hidden toy in the cereal boxes.  I love that General Mills has brought it back in such a creative way!  Cars for both boys and girls!  No more getting a girl item when you have only a boy and vice versa!  My daughter loved the Hello Kitty cars!  My soon soon grabbed the card and started applying sticker and creating his own vehicles with his other Mega Bloks.  Kids can get creative and let their imagination flow with these special treats in cereal!

Check out this great giveaway!  One lucky winner (US only)will win  an exclusive Mega Bloks collectable car kit, one participating General Mills cereal box and a $50 Target gift card.

  a Rafflecopter giveaway


 I received 2 boxes of cereal and mega blox cars for free in exchange for this post.. Regardless, I only recommend products or services I use personally and believe will be good for my readers. I am disclosing this in accordance with the Federal Trade Commissions 16 CFR, Part 255 Guides Concerning the Use of Endorsements and Testimonials in Advertising. Full Disclosure Policy