November 18, 2014

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ChapStick Launches First-of-its-Kind Lip Balm - Total Hydration

Disclosure: The ChapStick® product and information have been provided by Pfizer Consumer Healthcare



America’s favorite lip balm, ChapStick®, is gearing up to launch its latest formulation,  the new Total Hydration, which is sold exclusively at Target stores. The all new complex features a unique 3-in-1 blend to moisturize, renew and transform the skin on your lips in first-of-its-kind sleek twist tube packaging for ChapStick®. If you’re searching for the next all in one “go to” lip product, look no further than Total Hydration, an Asian-inspired formula containing an advanced botanical complex, Madecassoside, natural butters including shea butter, and ingredients known to contain Omega 3|6|9 fatty acids, and helps lips maintain a more youthful appearance. Total Hydration is also a fantastic option to apply before lip color because the formula is made to perfect your pout, keeping the skin hydrated while showing off your favorite shade!

At an SRP of just $2.99 to $3.99 per tube, Total Hydration is a premium lip product with transformative benefits you can get without the premium price tag.

New ChapStick® Advanced 3 in 1 formula:
  • Moisturizes: It contains a botanical moisturizing complex and it helps keep lips moisturized for up to 8 hours.
  • Renews: It contains botanical oils known to be rich in omegas 3/6/9 and it helps renew the lips' natural barrier. 
  • Transforms: Helps improve the damaged appearance of skin, helping your lips appear healthier and more youthful.
The new advanced moisturizing formula provides many benefits and comes in three great flavors – Luscious Lemon Delight, Sweet Peach and Soothing Oasis.

With the temps dropping and the wind blowing, I can already feel the effects of the weather on my lips Luscious Lemon Delight  is fresh and crisp.  Sweet Peach is a light flavor and not too over powering.  Soothing Oasis has a great texture, feels soft and light on my lips. This wonderful triple action formula that moisturizes, renews and transforms ones lip with just one lip balm.   It doesn't stop after application, it keeps your lips moisturized and feeling great for up to eight hours.

These lip balms  keeps my lips soft and smooth!  This holiday season, give the  the gift of total hydration!  Fill the stockings with ChapStick Total Hydration.

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